I made this mistake early in my content journey.
And it almost made me invisible.
I was writing every day for months.
But no one cared.
The likes were low.
Comments? Dead.
What was I doing wrong?
→ I wrote for everyone
→ I had no clear message
→ My content had no hook
→ And no reason to follow me
It hurt.
Because I was showing up.
But here’s what changed it:
1. I picked one clear audience
↳ Not trying to reach everyone, just
someone
2. I solved one key problem
↳ Not tips — but real help
3. I repeated my core message
↳ Until people said, “I hear your voice in posts.”
That’s when people started replying.
Sharing. Saving.
Don't just write to write.
Write to be felt.
P.S. Do you know who you're really speaking to on LinkedIn?
#PersonalBrand #Linkedin #Content #Marketing #Contentwriting #BrandBuilding #Career
LinkedIn LinkedIn Guide to Creating