At SATTE 2025, I met people from around the world. Here’s the BIGGEST lesson I took away.
Success isn't just about what you sell. It's about who you connect with.
During a talk with a leader from another country, they asked me something that changed everything:
“How can we help each other grow?”
Not “What do you offer?” Not “How much do you charge?”
This question opened my eyes. Collaboration is the fastest way to grow a business. Instead of chasing sales, we should build strong partnerships with those who share our vision. This is how industries change.
The best businesses aren’t built on transactions. They’re built on relationships.
Think about it. When you focus on helping others, you create a network of support. You gain trust. You open doors to new opportunities.
Here are some ways to build those relationships:
→ Attend events and engage with others
→ Listen more than you speak
→ Share your knowledge freely
→ Follow up after meetings
→ Offer help without expecting anything in return
→ Celebrate others' successes
→ Be genuine and authentic
Start with these steps, and you’ll see the difference.
Who do you know that would be a great collaboration partner? Tag them below and let’s start the conversation.
SATTE India EaseMyTrip.com
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